Why Use Video?
Todays life is too busy to have time to read long product descriptions or dig deep into services. The modern customer wants to see the product in action and video is one of the most powerful options that's available for content marketing.
Video advertising is becoming more affordable and widespread because of advances in technology that make it easy to spread across the globe. Emotionally charged and optimally targeted, creative video advertising can be spread online in a matter of days, getting millions of views. And this is the whole point of video marketing: only the creative survive!
It’s not too hard to see why video is so popular these days -- for one thing, it’s an easy-to-digest format that gives our eyes a rest from the overabundance of textual information online. This would be why the world reportedly watches 1 billion hours of YouTube social video per day. Video is a great option for any business that's looking to advertise online.